brijj-logo.gifWell this is a LinkedIn dedicated to Indian professionals. Brijj.com has been promoted by Info Edge India Ltd the only listed Dot Com company in India which operates one of the most successful Web 1.0 portals in India - Naukri.com - the home grown job board against which even sector heavy-weight Monster is finding it difficult to compete.

brijj-home.gif

So how good is Brijj.com and what does it have to offer over and above what LinkedIn and other professional networking sites are offering? We would say not much but it definitely has its own character.

Getting started is easy, any one can register for free. Once registered and logged in you can import your address book and contacts and invite them to join in. You can also find your old friends and classmates by searching for existing members. You can pretty much do everything that you can do on LinkedIn like finding for connections, getting introduced by a common contact, finding inside connection in a business, hiring employees or getting a hired.

Why to watch?

It will be focussed on Indian market if that means something to you then you gotta check it out and register. Chances are professionals who have not yet joined LinkedIn or any other business network, might find this to be a great place to socialize.

Every successful idea in developed world has its imitators in developing markets and one of the imitators eventually succeeds becuase of their focus on the local market. It happened with Baidu in China in search and Bazee.com in India in online auctions. Brijj.com hopes to be the leader in business networking space in India and it certainly has the potential.

www.brijj.com